Client Pilixo

Service Website & Digital Marketing

Industry Software

Web Development

Pilixo needed a website that could support their digital marketing campaigns to generate leads for their sales force and nurture prospects as they move through the sales funnel.

Cross Device Capability

Executives and MSP's alike prefer to access content on the go via their mobile devices. Green Dot employed a mobile first design to ensure a seamless user experience.

iPhone Friendly

Everything including the landing pages and blog posts, as well as the multimedia sales presentation can be accessed any any device, including smartphones.

Multimedia Sales Presentation

Services Summary

Upon completion of the brand touch points, including the website, several landing pages and a multimedia sales presentation, Green Dot launched a lead generation campaign for Pilixo targeting the IT staff and C-level executives at major corporations, as well as MSP resellers.

Key channels include Google Adwords, social media marketing on Facebook and LinkedIn, email marketing and webinars with key decision makers. Diligent campaign optimization allowed us to reduce the cost-per-lead by over 50% and increase lead volume over 250% in just three months.

Services Provided

  • Search Engine Marketing
  • Social Media Marketing
  • Weekly Blog Posts
  • Email Marketing
  • Remarketing Banner Ads
  • Inbound Call Tracking

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