Client Blackberry Latin America
Service International Ad Campaign
Green Dot designed and engineered custom packaging to fold flat and assemble without glue so Blackberry Sales Reps could present product samples to Caribbean wireless carrier executives with style.
Blackberry needed consistent messaging throughout the Caribbean from country to country. Their wireless carriers wanted ad creative for a variety of promotions. Green Dot addressed both needs with ad concepts that could be customized to feature special offers and sweepstakes.
A series of billboards support the transit ads throughout the Caribbean islands to expand the reach and frequency of the campaign.
Ads in popular lifestyle magazines throughout the Caribbean provide another touchpoint for Blackberry Latin America and their wireless carriers.
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