Digital Marketing

Digital marketing that hits the mark

Unless marketing budgets are unlimited, the right strategy is everything. So is the right technology, the right training, and the ability to track interactions across multiple touch-points.

That’s why more and more marketers look to Green Dot. We have the experience, people and technology to get digital marketing done right!

Social media marketing

Creating demand has never been easier or more affordable. Using social media marketing to create awareness for products and services is not only effective, it builds brand equity in a measurable way.

Our analysts are experts at curating ideal audience profiles. Once defined, each group can be targeted with segmented, highly relevant ad creative and stunning content to build awareness and prompt action.

See how we helped Race of Champions get off to a fast start.

Influencer campaigns

Working with known influencers can greatly enhance results of social media campaigns and boost brand awareness. The added reach and trust factor inspired by an influencer your target is already familiar with can make all the difference.

See how we helped Spot Zero reach captains & boat owners.

Email marketing

A well timed drip email can get a hot prospect back to your website for a second look. Just as a promotional email to past customers with a good offer can drive repeat business with very little cost.

  • Prospect added to list
  • Thank you / confirmation email
  • Wait 2 days
  • Buy tickets now email
  • Wait 1 day
  • Drivers list email
  • Wait 2 days
  • Discount to buy tickets email

At Green Dot, our email marketing solutions include everything clients need, from design and coding to the latest automation workflows and analytics platforms.

Retargeting

Tag. You’re it. Once you visit one of our clients’ websites you’ll see display ads “following” you from site to site. Fill out a web form and you’ll receive several automated emails linking you to videos, blog posts, customer reviews and landing pages with special offers.

Retargeting is an effective, low cost way to achieve higher frequency with ad impressions, and reach prospects who have visited your site and left for a second and third opportunity.

Analytics & reporting

We have invested a lot of time and money into analytics and reporting capabilities. Our clients have access to live campaign dashboards where they can see results and statistics for all of their digital marketing efforts on one portal.

On regularly scheduled calls we review detailed marketing reports packed with visuals and previous months’ benchmarks for reference. Results are quantified based on the objectives to avoid confusion, allowing conference calls to focus on analysis and next steps.

Our clients know their numbers. They can justify their spend. And they know what to do next.

Talk to us 305.674.8406

No cost conversation. Ask us how we can help.

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